I graduated high school in 2007 and began my undergraduate studies in journalism the following fall. What I personally find most interesting about the ever-changing world of journalism is just how much it has changed from the time I got into this world to now. 2007 was a big year in your assignment blog post, as the iPhone was released and Twitter was launched. I know Facebook became more available to all users, not just colleges, around that time, and YouTube was garnering popularity by the second.
For me, the hardest part about analyzing this problem is striking a balance between side one: saving money, competing with the average citizen journalist and getting up quick, easy-to-click through content that you KNOW people will enjoy and side two (not sure why I’m treating this like a mix-tape): taking pride in our work and the time it takes to create a quality piece of journalism and holding on to the power and creativity that comes with being a journalist or “gate keeper.” Ever since my first journalism classes at The University of Missouri, professors have told us “It will be your job to figure out how to save journalism and keep the money coming in.” Even here, every once in a while, someone will say, “Oh, if you solve the problems in journalism right now, you’ll be made in the shade.” Well yes, obviously. But there’s a reason no one has quite figured it out yet. I think a lot of that has to do with the rapid rate at which everything is changing and the severe degree to which it is evolving.
Anyway, while pondering this topic, I came across this column (via Google news, although it’s actually from the paper I used to work at and write a column for back in Columbia – woo!). In it, columnist David Rosman looks at this YouTube video, which features a man with a video camera up on the police lines of Occupy Wall Street who is standing up to the police in the name of his rights. Yay, right? Not so much. The man neither has a press pass nor can state which paper he works for. Rosman points out that this is shedding bad light on all journalists who might be in his exact position WITH a press pass from a legitmate publication, and I think they will probably be treated much more poorly because of this man. That is a problem with citizen jouranlism I hadn’t even thought of. How do we make ourselves stand out (I guess a press pass is a decent answer – but now with all the craziness and crazies out there, who knows how much that means anymore) among the sea of citizen “jouranlists”? This video is also interesting because we’re not even watching the one that was shot by the man who said he was a journalist. We’re seeing this unfold through the eyes of someone who just happened to be there with an iPhone.
But for a small change of subject here with more of a focus on your actual question, I’m going to discuss magazines and their news model because that’s ultimately where I wish to work. When someone asks me what I think of newspapers, magazines and the journalism world in general right now, I often respond by saying I want to work in magazines not only because I love them but because I can truly defend their future with a sense of confidence (kind of a bummer that USPS is going to have huge cuts though, womp womp). Jeff Jarvis’ first reality check for newspapers is that circulation is going to continue to decline. I believe this is because you can find almost everything you see in a newspaper on the internet and it’s faster and cheaper. I subscribe to no newspaper, and I’ve even found myself reading the hard copy of my parents’ St. Louis Post-Dispatches less and less when I visit them at home (sad). I do stay up on the news, but instead of pulling out one daily paper, I get on Twitter where I scan the headlines of copious amounts of papers across the country and world. I visit CNN’s website, The New York Times and The Chicago Tribune.
I do, however, get Vanity Fair, Rolling Stone, Vogue and Nylon in the mail at this current time. That’s because you cannot replicate the experience of reading a magazine online. People want to read longer articles, they just don’t want to read them online. People don’t mind ads in magazines because they can be glossy and beautiful, not annoying background images that distract you or ridiculous commercials before a 30-second video. I’m a huge fan of the “Magazines: The Power of Print” ads that point out, among other things, that during the 12-year life of Google, magazine readership actually increased. I think it’s because magazines offer a product that you can’t duplicate online. While newspapers offer a product that is perfect for the web (aside from long-form, investigative pieces, but the budget for those has declined so much that that’s a problem in itself), magazines can only come close to having an equally satisfying virtual experience in tablets, and I believe the magazine industry will be smart enough to never offer up that content for free.
That might be where I truly feel we went wrong with newspapers. If only we could have a huge summit where each paper agrees to put up a pay wall, leaving the consumer no choice but to pick a paper to go with and actually pay for the content.
I sadly think we compromised our product and integrity when we took exactly what people have payed for for years and years and years and offered it up for free. But I also sadly take advantage of that and consume free news every day, all day.
I think the number one thing to do when looking at citizen journalism is strike a balance between doing what we do better than any average person could do it while also being realistic about time and money. We’ve talked so many times in class about how long it takes to shoot and edit a video and how few people watch them compared to a viral video of say, police pepper-spraying at Occupy Wall Street. It’s not to say that we shouldn’t take time to shoot and edit quality video, it’s just that perhaps we should pick and choose what we’re spending our time doing a bit more wisely and not assign or ask for video just for the hell of it.
Journalism will continue to struggle, but I honestly believe that when it comes down to it, people will always want and need gate keepers and legitimate places to go for news, we just have to continue to work on the business model and accept that tradition and old-fashioned practices need to go.